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Roadtomillions.com was taken so I guess I have to aim higher

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Leveraging game mechanics also involves helping people publicize their achievements

Sure, someone can talk about how well she did, but it’s even better if there is a tangible, visible symbol that she can display to others.

-Contagious, p.48

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June 22, 2022 Chris LabsContagious, Contagious: Social Currency, Game mechanics, Jonah Berger, Virality

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