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Roadmap to Billions

Roadtomillions.com was taken so I guess I have to aim higher

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Copywriting

Whenever you write an ad it should look, in so far as possible, exactly like a rave review written by a reporter.

What’s the moral here?

The moral is YOU CAN DO A BETTER SELLING JOB WHEN AT FIRST IT DOES NOT APPEAR YOU ARE ATTEMPTING TO DO A SALES JOB.

-The Boron Letters, Chapter 18, Gary Halbert

Related

July 10, 2021 Chris Labsadvertising, Copywriting, Gary Halbert, The Boron Letters

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