Skip to content

Roadmap to Billions

Roadtomillions.com was taken so I guess I have to aim higher

  • Access Notes
    • Learnings
    • Copywriting
    • Hiring
    • Happiness
    • Being CEO
    • Being Rich
Learnings

The only purpose of advertising is to make sales. It is profitable or unprofitable according to its actual sales.

Advertising is salesmanship. The difference is only in degree. A salesman’s mistake may cost little, the advertising one may cost 1000x that much.

-Scientific Advertising, P.9

Related

January 18, 2021March 28, 2021 Chris Labsadvertising, Claude Hopkins, Marketing, Profitability, Sales, Scientific Advertising

Post navigation

Previous Previous post: The importance of being unimportant
Next Next post: Ask: “Would it help a salesman sell the goods?”

Tags

12 Months to $1 Million 48 Laws of power Acquisition Adaptation advertising Andrew Huberman Andrew Wilkinson Arguing Ask someone to do something Assumptions Atomic Habits Being a boss Being Rich Black Swans Build a system Business Meetings Buying a business Buying a small business Calibrated questions Chris Voss Claude Hopkins competitors Confidence Consumption Contagious Contagious: Practical Value Contagious: Social Currency Contagious: Stories Contagious : Triggers Cope with Losses Copywriting Copywriting Library Corporate Culture Criticize Customers' Experience Dale Carnegie David Ogilvy Deadlines decision making Digital Ads Discounts Employee compensation Escrow Fair Felix Dennis Focus Gary Halbert Gary Halbert: XXX Glossary Growth Habits Happiness Harvard Business Review Headlines Hiring How to get rich How to Win Friends and Influence People HTWFAIP - Principle 3-1 Huberman Lab Humility Identity innovation Investment James Clear John Carlton Jonah Berger Keith Rabois Kids Kopywriting Kourse Labeling Leadership Learning Listening Managing people Market Fit Marketing Mergers morning routine Motivation My First Million Podcast My life in advertising Naval Ravikant Negotiation Neuroplasticity Never split the difference Neville Medhora Ogilvy on Advertising OPERATORS Ordering Paul Graham Personal assets Physiology Positioning Pricing Problem Solving Product Development Profitability promote someone Psychology Reciprocity Relationships Risk Robert Iger Ryan Daniel Moran Sales Sam Fishbine Sam Parr Samples Satisfaction Scientific Advertising Selling Setoffs Shaan Puri Social Interactions Someone did something wrong Story-telling strategic planning Taking a break Taking actions Team The Boron Letters The One Thing The Paradox of Choice The Ride of a Lifetime This Book will teach you how to write better Time Management to-do list Tools Vacations Virality
Website Powered by WordPress.com.
  • Subscribe Subscribed
    • Roadmap to Billions
      • Join 131 other subscribers
    • Already have a WordPress.com account? Log in now.
    • Roadmap to Billions
    • Subscribe Subscribed
    • Sign up
    • Log in
    • Copy shortlink
    • Report this content
    • View post in Reader
    • Manage subscriptions
    • Collapse this bar