If you ask the business owner, yes! Of course! Who wouldn’t want that recurring revenue. But not all businesses should be made a subscription. Maybe your customers will tolerate it, but one day a competitor will come out with a traditional model, and your customers will flock to it. Here’s a great way to think about it: When your customer will receive their package on month 2, 3 and 6, will they think: “Omg another one of those! I really need to cancel this damn subscription”. Or will they think: “Awesome! It’s finally here.” and think “Right on time” in … Continue reading Should you do it as a subscription business?