Get hired for your services as an hotel consultant

Where: Through a cold sales email Mr. Chalmers, I want to show your East Brunswick Hampton inn how to generate an extra $4,000,000/year off your 230 room hotel. I have: Been director at 4 different hotel chains in my 20 year career. Property GM to Corporate Director of Revenue Generated over 162,000 incremental room nights and $4 million in new revenue. If you want to hear my idea for your hotel, I’d love to speak with you. Respond to this email, and I’ll send you a PDF doc of how to improve your hotel. Sincerely, David – 713.301.1546 -Neville Medhora, … Continue reading Get hired for your services as an hotel consultant

Welcome newsletter subscribers and get them to sign up for paid services

Where: In the welcome email Subject: Here’s how to close a sale with Stem. Attention: You did it. But here’s WHY you registered for Stem… maybe you can relate to this situation (what situation? -> slippery slope) I was shooting an email to a prospective client. I barely know this guy. I’m not even sure if he’s married or has kids. (does he? -> slippery slope) Interest: I needed some way to get a “hahahaaa!” out of him because he gets a bazillion emails a day from guys just like me… and I really need to grab this guy’s attention. … Continue reading Welcome newsletter subscribers and get them to sign up for paid services

Sell wrinkle free shirt to someone on the cusp of buying

Where: On a wrinkle free shirt website, on product page Attention: You woke up at 6am. You shaved, you showered, you ironed that brand new shirt of yours. You get in the car… 30 minutes later arrive at work. BUT OH NO. Your shirt is all crinkled up! You look a bit like a slob, and you absolutely HATE having a wrinkled shirt (which makes it look like you just woke up and don’t care)… Interest: Thankfully that was just a dream. You were smart enough to wear an Eddie Bauer shirt with our Wrink-Free Technology. The fibers in these … Continue reading Sell wrinkle free shirt to someone on the cusp of buying