“If you want ennemies, excel your firends; but if you want friends, let your friends excel you.” -La Rochefoucauld. Why is that true? Because when our friends excel us, they feel important; but when we excel them, they – or at least some of them – will feel inferior and envious. -Principle 6, How to Win Friends and Influence People, p.190 Continue reading Let your friends talk about their achievements and downplay or avoid yours.