Assumption blind, hypothesis guide

Good negotiators, going in, know they have to be ready for possible surprises; great negotiators aim to use their skills to reveal the surprises they are certain exist. It’s best to hold multiple hypotheses, and to use the information that is coming in from listening to discard and modify those hypotheses. Engage the process with a mindset of discovery. -Never split the difference, p.24 Continue reading Assumption blind, hypothesis guide

Never give advice.

We have our own lives to live, our own careers to make. We have no way of measuring others’ desires and capacities. Some are weak. A discouraging word at a critical moment may change their entire course. Then the one who gives that word incurs the responsibility. I court no obligations of that kind. Advertising teaches us how fallible are our judgments, even in things we know best. -My life in advertising, p.60 Continue reading Never give advice.